Setting Up Google Local

Setting up google local

Benefits of Setting up Google Local Page

Firstly, it’s free, YES free and it can get you on to page 1 of the Google search without having to do the SEO on your website.

This is one of the best-kept secrets from business owners, free marketing is at your fingertips if you just know where to look.

A Google Business Profile improves visibility on the search giant and shares information with other Google products, meaning the company and its products will appear on Google Maps and Google’s shopping pages.

Let’s take a closer look at some benefits of using a Google Business Profile account, if you have any questions please email info@digitalsolutions.help

1. Enhances Visibility in Online Searches

Many customers go to Google to search for products or services, with no specific brand or company in mind. Basically setting up Google Local is a great way to achieve more free exposure.

2. Ensures Consistency of Business Details

Google Business Profile allows companies to detail all the information customers might be searching for, from their website and phone number to their opening hours.

3. Opportunity to Showcase Customer Reviews

Customer reviews can be a powerful marketing tool, so anything that helps brands show off those glowing reviews can easily increase sales. Google Business Profile does just that, and there’s no cost involved in setting it up.

4. Google Business Profile Is Great for SEO

SEO strategies get a helping hand from Google Business Profile because companies that take the time to complete a profile will instantly benefit from better SEO across Google search results.

  1. On your computer, sign in to your Google Account, or create one.
    • If you create a new Google Account, sign up with your business email domain.
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Go to create a profile. (click the link)

Enter the name of your business. You may also be able to select your business from the list of suggested businesses as you type.

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Search for your business category.

Click Next

Choose whether you have a location that customers can visit. CLICK NO HERE

Enter the service area of your business.

  • You can set your service area based on the cities, postcodes or other areas that you serve. You can add up to 20 service areas. 
  • Tip: We recommend that you don’t extend the boundaries of your overall area farther than 2 hours driving time from where your business is based. For some businesses, it may be appropriate to have a larger service area.

Enter a phone number and website URL.

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Click Next.

Click Finish.

Select a verification option. GO FOR PHONE OR EMAIL VERIFICATION

  • Tip: We recommend reviewing your information before you request verification.
    • To verify now: At the top, find the red banner and click Verify now.
    • To verify later: Click Verify later and then Later.
    • If you’re not authorised to manage the Business Profile for the chain: Find the person in your organisation who’s authorised and continue the process.
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Whats next

1. Make Sure Your Profile Is Complete

A complete profile on Google Business can do wonders for your traffic and help you build trust.

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2. Add Photography and Videos to Inject Some Personality

When you create your Google Business Profile, you’ll be asked to upload your logo and an image for your cover photo.

3. Encourage Customer Reviews

Google Business Profile is a great way of drawing attention to the positive feedback your company has received.

4. Use Keyword Research to Optimize Listing Copy

Relevance couldn’t be more important on Google Business Profile.