100% Optical 2027 takes place on 27 February 2027 – 1 March 2027 at ExCeL London. This guide brings together the key visitor information and a practical software-planning question for businesses in optical retail and practices.
Event details
| Event | 100% Optical 2027 |
| Industry | Optical retail and practices |
| Dates | 27 February 2027 – 1 March 2027 |
| Venue | ExCeL London |
| Opening times | 27–28 February: 09:15–17:30. 1 March: 09:15–16:00. |
Times are UK local time. Check the organiser’s latest visitor information before booking travel.
Who is the event for?
100% Optical brings together eyewear, eye-care and practice businesses. Its programme combines professional education with product discovery and networking. Visitor eligibility and access conditions should be checked through the official registration route.
A practical software question to take away
A business may need to coordinate customer orders, supplier updates and collection appointments. Follow those administration steps before deciding what new software should do. Keep any clinical-system connection separate in the brief, with its access requirements and responsibilities explicitly assessed.
Software for your business
Digital Solutions starts with the outcome you want and the task that takes the most time. We can discuss the screens, staff controls and office workflow needed for a practical first version. Choose the relevant service below, or book a consultation to explain your idea.
Event information: 100% Optical official website.